Full Job Description
Job Title: Digital Content Strategist
Location: Hopkinton, Rhode Island
Company: Amazon
Are you a creative and analytical thinker with a passion for digital content and storytelling? Amazon is seeking a talented and experienced Digital Content Strategist to join our dynamic marketing team in the beautiful town of Hopkinton, Rhode Island. This exciting position offers a unique opportunity to shape how we communicate our brand message and connect with millions of customers worldwide.
About Amazon
Amazon is one of the world's largest and most innovative companies, dedicated to customer obsession and pioneering technological advancements. We provide a diverse range of services—from e-commerce to cloud computing—so our digital content strategists play a crucial role in enhancing the overall customer experience while driving engagement and conversion rates.
Role Overview
As a Digital Content Strategist at Amazon, you will be responsible for developing and executing content strategies that align with our business goals and resonate with our target audiences. You will work collaboratively with various teams, including marketing, design, and product management, to create compelling digital content that drives traffic, engagement, and conversions.
Key Responsibilities
- Design and implement effective content strategies that enhance brand awareness, engagement, and loyalty.
- Conduct thorough research to identify market trends, audience preferences, and competitive positioning.
- Collaborate with cross-functional teams to create high-quality content, including articles, blogs, infographics, and social media posts.
- Analyze content performance metrics to refine strategies and improve overall effectiveness.
- Guide the content creation process, ensuring alignment with brand guidelines, messaging principles, and SEO best practices.
- Manage content calendars, ensuring timely delivery of all content initiatives.
- Stay abreast of industry trends and emerging technologies to continuously innovate and optimize content strategies.
- Engage with stakeholders and present findings and recommendations based on data analysis and market insights.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3-5 years of experience in digital content strategy, social media, or related roles.
- Strong understanding of SEO, web analytics (e.g., Google Analytics), and content marketing strategies.
- Exceptional writing, editing, and storytelling abilities, with a keen eye for detail.
- Proficiency in content management systems (CMS) and familiarity with HTML/CSS is a plus.
- Excellent communication and interpersonal skills with an ability to collaborate effectively.
- Experience in the e-commerce, tech, or related sectors is highly desirable.
Why Join Amazon?
Amazon believes in fostering a diverse and inclusive work environment. Here are just a few reasons why you should consider this opportunity:
- Innovative Environment: Be part of a company that encourages creativity and supports your professional growth.
- Collaborative Culture: Work alongside talented professionals who are passionate about what they do.
- Competitive Compensation: We offer attractive salary packages along with comprehensive benefits.
- Career Growth: Amazon supports internal mobility and offers vast opportunities for advancement within the company.
- Work-Life Balance: Engage in flexible working arrangements to enhance your work-life integration.
How to Apply
If you are ready to take your career to the next level and become a key player in our marketing team, we want to hear from you! To apply for the Digital Content Strategist position, please submit your resume, a cover letter detailing your relevant experience, and a portfolio of your work.
Join Us!
Take this opportunity to join a team that’s dedicated to innovation and excellence. At Amazon, your work will not only make a significant impact on our customers but will also allow you to be part of a culture that values diversity and inclusion.
Become part of a company that is making a difference in the world. Help us tell our story and connect with our customers in meaningful ways. We look forward to seeing how you can contribute as our next Digital Content Strategist!